Apr 21- 2026

A high-level meeting was held on 20 April 2026 at 11:00 a.m. in the Conference Room,  bringing together Her Excellency Mavis Ama Frimpong, Marie Amoakwa-Boadu, Mr. Ben  Meyer, and Mr. Bruno Lalande, President of Women’s Sports Magazine, to discuss the  advancement of women’s sports in Ghana and opportunities for international collaboration.  

In her opening remarks, Her Excellency Mavis Ama Frimpong emphasized the importance of  strengthening women’s sports as part of Ghana’s broader national vision, aligning with the  agenda of His Excellency President John Dramani Mahama and Her Excellency Professor  Jane Naana Opoku-Agyemang, the country’s first female Vice President. She highlighted the  value of partnerships that can drive visibility, investment, and long-term development in the  sector, and invited Mr. Bruno Lalande to share his vision for the growth of women’s sports  in Ghana. 

Discussions focused on both strategic priorities and practical next steps. It was agreed that a  formal proposal outlining specific initiatives and opportunities in Ghana will be developed  and submitted by June 2026. A key area of focus was the establishment of a sports academy  in Ghana, with both parties acknowledging the significant pool of untapped talent across the  country. The proposed academy would aim to identify and nurture young athletes by  providing structured training, skills development, and access to competitive pathways that  would enable them to perform on the international stage. To support this initiative, efforts  will be made to identify and engage potential investors who can contribute to its  development and sustainability. 

In addition, both sides committed to conducting in-depth research on top Ghanaian athletes  across major sporting disciplines. This research will help build a clearer picture of the  current talent landscape, highlight success stories, and identify areas where targeted  support and collaboration could yield the greatest impact. Broader discussions also  addressed the current state of women’s sports in Ghana, including progress made in  participation and programming, as well as ongoing challenges such as limited funding and  insufficient media visibility.  

Opportunities for strategic partnerships, sponsorships, and enhanced media engagement  were explored, alongside the importance of grassroots development programs to encourage  participation among young girls and create a sustainable pipeline of talent. 

The meeting concluded with a shared commitment to strengthening collaboration between  stakeholders in Ghana and international partners, with a focus on increasing investment,  improving infrastructure, and expanding opportunities for women in sports. A follow-up  meeting is scheduled for June 2026 to review progress on the proposal, investor outreach,  and research initiatives, and to define the next phase of implementation. 

Prepared by  
Marie Amoakwa-Boadu (Mrs) 
Head of Investment & Tourism